Xyience Xenergy To Be Distributed In Longs Drugs Stores On Hawaiian Islands
Las Vegas, Nevada (PRWEB) July 7, 2007 -- Xyience (http://www.xyience.com) announced a large volume distribution agreement with Longs Drug Stores that will place its Xenergy line of energy drinks in 22 stores on the Hawaiian Islands beginning August 1st, 2007. Longs Drug Stores is one of the most recognized retail drug store chains on the West Coast and in Hawaii with over 500 stores in the region.
"We recognize that Longs serves the health and well-being needs of consumers with customer-oriented pharmacy services and convenient product offerings," said Rueben Rios, Xyience VP of Sales. "As Xyience seeks to raise its profile in food, drug and mass channels, this agreement with Longs Drug Stores is an exciting opportunity for a mutually beneficial partnership."
Xyience prides itself on being a complete active lifestyle brand developed to provide the healthiest, most scientifically advanced sports nutrition related products targeted to active lifestyle enthusiasts and is one of the fastest growing brands in the U.S.
In May 2006, Xyience, Inc. entered the energy drink market with the launch of Xenergy. Like Xyience, the name Xenergy is the result of an interesting combination, in this case, the words Zen and Energy, and is pronounced "Zenergy". With the first flavor of Xenergy being Cran Razz, the Xenergy line now includes Citrus Clear, Big Apple, Blu Pom, Mango Guava and Pink Lemon flavors.
"We have achieved tremendous growth and traction in the competitive energy drink market," said Rios. "We are extremely pleased to be working with Longs Drug Stores as well as serving the Hawaiian Community with what we believe to be an exciting, premium product."
Early marketing success is attributable to Xyience's strategic partnerships with the UFC, Spike TV, MTV, VH1, The Fight Network and several trade magazines worldwide. These brand alliances have allowed Xyience to quickly become one of the most sought after brands in the world today. Xyience is strongly associated with health, fitness, mixed martial arts and other forms of extreme sports.
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